The Battle for ATTENTION: Will AI Save The Advertising Industry in a Privacy-Driven Economy?

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Decision Intelligence Blog

Step into the future with SCUBA’s In-the-Moment Data Collaboration Platform—a game-changer for the experience-driven industries.

What’s Your First Party Data Strategy?

Your first-party data is your most valuable asset when it comes to marketing and customer experience. But the looming ...

The threat of a cyberattack should be a daily concern for businesses. In the first half of 2020 alone, data breaches ...

Brands know the value of a positive customer review. After all, 90% of people read reviews before visiting a business. ...

Advances in behavioral analytics are redefining how we do business. As brands spend more time and resources on ...

The vast amount of data collected within the healthcare sector has the opportunity to positively affect insurers and ...

How can companies improve customer experience? This question is a top priority for many brands--for good reason. A ...

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