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The Battle for ATTENTION: Will AI Save The Advertising Industry in a Privacy-Driven Economy?

Decision Intelligence Blog

Step into the future with SCUBA’s In-the-Moment Data Collaboration Platform—a game-changer for the experience-driven industries.

What are User Engagement Metrics (And Which Should You Track)?

Think of the customer journey as a story that describes your users: how they behave while they are on your website or ...

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10 Top Companies Radically Changed by Behavioral Analytics

Business pivots can turn a struggling company into a thriving one. Whether changing the name and product completely or ...

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Leading Scuba as CEO: Preparing Scuba Analytics for High Growth Mode

I am very excited to announce that as of July 27th, I have transitioned into the CEO role at Scuba Analytics! I am ...

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How Behavioral Analytics Can Help You Identify Cybersecurity Threats

The threat of a cyberattack should be a daily concern for businesses. In the first half of 2020 alone, data breaches ...

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How to Build a Curious Team That Drives Growth

In 1973, Steve Jobs got curious.

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My Analytics Journey & Why I Joined Scuba Analytics

I am excited to be part of an amazing company with proven technology that is redefining what “analytics” really means ...

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