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The Battle for ATTENTION: Will AI Save The Advertising Industry in a Privacy-Driven Economy?

Decision Intelligence Blog

Step into the future with SCUBA’s In-the-Moment Data Collaboration Platform—a game-changer for the experience-driven industries.

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As the real-time subscription economy continues to grow, brands are constantly looking for effective ways to reach and ...

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How a Major Global Gaming Brand Doubled Revenue & Retention

"With Scuba in place, every core KPI we tracked went up."

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Trevor Noah's Paradox of Data Privacy at IAPP Global Privacy Summit

Washington D.C. — Comedian and best-selling author Trevor Noah spoke at IAPP’s Global Privacy Summit Opening General ...

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As AI, IoT, and data privacy regulations continue to evolve, there is tremendous potential for consumer-focused ...

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The future of privacy compliance is still in limbo, but one to keep tabs on. President Biden’s recent executive order ...

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5 CDP Shortcomings Ad Tech Brands Face & How to Fix Them

Customer data platforms (CDPs) help businesses aggregate and analyze customer data from multiple channels. As brands ...

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