Decision Intelligence Blog

Contact centers are critical to customer experience and retention in the telecom industry. A recent study found that ...

How many times have you opened Netflix or Amazon Prime Video and cringed at the suggestions in your feed? You’re faced ...

Remember wandering around a video store, looking at box after box, and trying to decide which movie to rent? Twenty ...

Think of the customer journey as a story that describes your users: how they behave while they are on your website or ...

If you’ve ever visited a restaurant because your friends loved it or posted on Facebook asking for a good dentist, then ...

Imagine a customer (or potential customer) sees a banner ad for your product, visits your website, uses your live chat, ...