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The Battle for ATTENTION: Will AI Save The Advertising Industry in a Privacy-Driven Economy?

Decision Intelligence Blog

Step into the future with SCUBA’s In-the-Moment Data Collaboration Platform—a game-changer for the experience-driven industries.

Programmatic Ad Buying: Solving 7 Challenges in a Subscription Economy

As the real-time subscription economy continues to grow, brands are constantly looking for effective ways to reach and ...

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How a Major Global Gaming Brand Doubled Revenue & Retention

"With Scuba in place, every core KPI we tracked went up."

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Mastering the DX 2.0 Economy: How Media & Ad Tech Brands Can Thrive

As AI, IoT, and data privacy regulations continue to evolve, there is tremendous potential for consumer-focused ...

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4 Game-Changing Benefits of a Privacy-Centric Analytics Solution

The future of privacy compliance is still in limbo, but one to keep tabs on. President Biden’s recent executive order ...

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5 CDP Shortcomings Ad Tech Brands Face & How to Fix Them

Customer data platforms (CDPs) help businesses aggregate and analyze customer data from multiple channels. As brands ...

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3 Powerful Time-Series Analysis Techniques to Drive Better Insights

Time-series data is everywhere—whether or not your brand is equipped to handle it. Data-driven organizations need ...

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